All State Insurance turned to their agency to create an inter-active soccer event to help All State reach out to the Hispanic market. Enhance a Colour was brought on board to turn concept into reality. Using carpet, fabric, plastic, dibond and aluminum, a “Kick and Goal” event was created. In addition a photo event was created using a picture of the National team of Mexico and creating a 78 inch by 130 inch backdrop with the player’s head next to the captain cut out for the event. All of the frames were made of aluminum for quick set up and easy transportation. They were used at a total of six events in California.