On February 16, 2011, the “2nd Annual ING Bowling for Breastcancer.org” was held at Lucky Strike Lanes & Lounge in Manhattan, NY. The focus of the event was to raise support in Breastcancer.org’s mission of informing people worldwide about the disease.

Enhance a Colour worked with ING’s marketing department to transform the bowling alley on Manhattan’s west side with the ING event branding message throughout the venue. The lead of each bowling lane was branded as well as the tables and floors using 3M vinyl adhesive graphics. We also created an 8 foot by 8 foot fabric backdrop with various logos representing the participating sponsors. Enhance a Colour handled the installation and removal of the event graphics.