Nintendo World Store NYC

The new Nintendo World Store has just opened at 10 Rockefeller Plaza in New York City. This location is the one and only Nintendo retail store, showcasing their newest games, systems and products. Enhance a Colour, working along side the design and exhibit firm “Tangram”, had the opportunity to create fun and colorful graphics to brand the new store.

Tangram supplied the artwork and the Enhance a Colour staff prepared the files for printing and die-cutting. The project included digitally printed 3M vinyl adhesive graphics, depicting Nintendo game characters, mounted to 1/2″ Gatorfoam,  die-cut to shape and finished with easel backs attached to each. A  20′ wide by 9′ high wall needed to be wrapped with printed vinyl adhesive graphics that created a backdrop to a section for the video dance game “Rhythm Heaven Fever”. Lastly, each monitor in the store had a 12″ wide by 45″ high printed graphic positioned next to it.

Standees on EACGS Shop Floor

Standees on EACGS Shop Floor

Standees in Nintendo World Store

Standees in Nintendo World Store

Digital Wall Graphics in Nintendo World Store

Digital Wall Graphics in Nintendo World Store