The NFL has opened a pop-up store in New York City to promote their new apparel partnerships and the 2012 NFL Draft. The “NFL Shop at Draft” store will be open from April 2 – 30, 2012 and is located at 1095 Avenue of the Americas.  This pop-up store features all 32 NFL teams’ new Nike jerseys and New Era Draft Caps, showcasing the beginning of the NFL’s new partnerships with Nike and New Era.

Tangram designed the space for the 10,000 sq. ft. location and worked with Enhance a Colour to produce and install graphics throughout the pop-up store. Over 4,000 sq. ft. of PSV graphics were UV printed to 3M adhesive material which covered the walls, cash wraps and columns of the “NFL Shop at Draft” store.

For “NFL Shop at Draft” pop-up store updates about new merchandise, player and celebrity appearances follow them on Twitter @officialnflshop.