Cannondale, a division of the Cycling Sports Group, launched its 2013 Pro Racing Team with an event at the Paramount Studios in Hollywood, CA. To help announce its team, Cannondale wanted a custom 10 ft. tall by 23 ft. long Step n Repeat Press Wall for “Photo Ops” with the Cannondale Pro Cycling Race team.
Calling Enhance a Colour to help, we designed the step n repeat so that the Cannondale logo and brand name were visible throughout the banner and built the customized aluminum pop-pin frame system so that it could be set up and taken down with only the need for an Allen key wrench. From Cannondale’s call to help until the event all was done within a 10 day window.
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