Westside Market has been in business on New York City’s upper Westside for many years, offering fresh, gourmet specialty foods to the community. The business has expanded over the years into Long Island & New Jersey and most recently to 13th Street on the Eastside of NYC.

In order to pique customers interest and draw them in to the new location, Begany Designs helped Westside Market by creating an exciting new look for the store. Custom light boxes face outward from the store windows on the street level to promote and draw in customers day and night with stunning imagery of the quality items found inside. Enhance a Colour custom created eleven LED light boxes with UV printed acrylic faces, printed 4C, White, 4C second surface. The front of the store has a group of four light boxes announcing the “Westside is now on the Eastside”. The rest of the windows depict images of the variety of foods available.

The interior of the store has the theme of “The Farm” in the produce section, and the results are beautiful and enticing. Enhance a Colour worked with Begany Designs to produce the array of graphics needed to brand this environment.

Our installation team applied the custom printed 3M PSAV and Sintra graphics to the interior walls creating a welcoming farmers market feel. Walls are textured with wood panels, rolls of hay and farm stand signage. Windows have a view of fruit trees and fields of corn. This section of the new Westside Market encompasses the idea of a farm in the middle of the city.

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