Challenge: Quick turnaround of winter sport-themed retail window display for Reebok.
Solution: Full color vinyl window graphics and magnetic back wall with butt seams (no overlap); Low-tac vinyl flooring (leaves no residue); Full-size die-cut 1/4 in. Sintra tree “props,” secured by black painted steel supports.
Date: December, 2014 | Job #: 25702 | Client: National Hockey League (NHL) | Secondary: Reebok | Location: New York, NY
RET | Retail DIE | Die-Cutting/Routing WIN | Window Graphics FLR | Flooring WCV | Wall Covering
When the National Hockey League (NHL) and agency Taxi-NYC needed high-impact window graphics at their retail location on 6th Avenue in Manhattan, they turned to Enhance a Colour (Eac) for help.
The NHL wanted to promote their annual outdoor winter classic hockey game between the Chicago Blackhawks and the Washington Capitols and they needed the window display done quickly, in time for the Holiday shopping season.
EaC produced the winter sport-themed window visuals, which consisted of full color vinyl window graphics, a magnetic back wall with butt seams (no overlap) and low-tac vinyl flooring, which leaves no residue. EaC also printed and die-cut full-size tree and stump props from 1/4 Sintra and secured them with black painted steel supports.
Everything was installed onsite by EaC’s staff of 3M-certified professional installers.