VP+C was hired to work with 41 Madison to create an elegant display to announce the remodeling of their Merchandise Mart lobby. The client requested clear polycarbonate so the challenge was to be sure the graphics remained sharp and didn’t get lost in the wall texture or the graphics posted behind them. The graphics stood over 7 ft. tall and needed to be guaranteed they wouldn’t topple over.

Using the latest technology available for flatbed printing, we printed 4 color process plus white, plus four color process second surface to four 1/8″ clear polycarbonate ranging ins size from 84 inches to 54 inches in height. Each piece was laser cut to size and supported with custom aluminum supports and installed on site by our installation team.

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